Some people are happy having one career. So far, I've juggled three: advertising professional, entrepreneur, and writer.
I've launched restaurants, invented new products, built brands, and spent a dozen years managing the Creative Department for one of the world's most iconic ad agencies, but writing has always been the through line.
I have written ads, television pilots, restaurant reviews, product copy, brand positioning, social media content, blogs, and personal essays. I find nothing more challenging and satisfying than the art of crafting words together in ways that reveal human truths in a new way.
Why should you hire me for your next project? As a former creative recruiter, I’ve seen A LOT of creative work - what sticks, and what doesn’t. As a former creative resource director at the most awarded agency on the planet, I spent 12 years learning from some of the greatest minds in advertising, and an understudy to some of the most powerful campaigns of the last 20 years. As hobbiest-food blogger, I love to explore insights and areas of food writing that haven’t yet been commodified. As someone who has built brands and run two businesses, I know first hand what business problems look like, and what communication needs to do for a client. As a Virgo, I'm emotionally intuitive and a perfectionist. And as a composite of all the qualities listed above combined with infectious wit, I'm a delight to be around.