It’s not every day that you have the opportunity to write for one of the country’s most lauded ice cream brands.

My work with Salt & Straw includes web copy, packaging, flavor descriptions, email marketing, blog writing, in-store marketing, and SMS. I love writing about food, and jumped at the chance to write for a different brand voice. And the fact that sometimes I need to eat ice cream for research…well, I am very committed to my craft and willing to do whatever it takes to understand a brand.